Any variation of “After the first ten hours, it gets really good” isn’t acceptable, and we shouldn’t look down on people who don’t invest the upfront hours for dividends of entertainment down the road.
Instead of using footage from the actual film, the marketing team should be regulated to the scenes on the cutting room floor. Trailers should be made up 100% of alternate footage, deleted scenes and images not in the final version.
The culture of trailers has reached a point where there are teasers, countdowns and trailers for the upcoming trailers. We literally have advertisements for the date of when an advertisement will release….
Star Wars Episode VII: The Force Awakens is a return to form for the franchise - its exciting to reunite with old friends, bond with new heroes and lay the groundwork for the next great saga in a galaxy far, far away...even if parts of the story feel like a remixed version of what came before it.
I focus my free time on comics, games, movies, anime and television (hence the kick-ass site) but not in equal measure and not always with the same ferocity. Why do interests ebb and flow from one medium to another? Is it my personal tastes that change or the products themselves? It's a nature versus nurture question...where the stakes have never been lower.
